2016 was kind of a big deal for mobile. From geofencing to rich push, waterproof iPhone 7s to exploding Galaxy Note 7s, there was no shortage of excitement.
Amidst all of this excitement, mobile marketers are trying to decipher the most important industry trends to help shape their 2017 app marketing strategy.
Lucky for you, we’ve done the heavy lifting.
We’ve examined thousands of data points to give you insight into mobile in 2017, including: