Creating a digital customer experience is no small feat. Broadcast messaging and inconsistent engagements across channels all spell disaster for brands trying to win the hearts of their customers. It’s a goliath task to ensure all facets of a digital experience are engaging and cohesive. But that’s about to change.
In this webinar series we shared how you are able to build a winning digital customer experience strategy. View all three webinars on-demand at your own pace.
Go Beyond Segmentation to Really Nail Personalized Customer Engagement
Creating a more engaging customer experience begins with personalization. Engaging with your customers on a personal level is a multi-faceted concept that goes beyond just segmenting your audience lists. Listen to our webinar in which we explored a powerful framework to help you map out the dimensions that create a customized, personal and engaging customer experience.
We introduced the 6 facets of personalization and showed how to apply them to deliver experiences that connect with your customers on a deeper level.
Step Up Your Customer Engagement Campaigns with a New Take on Creative Content
Omnichannel Engagement: from Buzzword to Reality
90% of customers expect consistent interactions across channels, are you meeting your customer's expectations? This webinar dives into why we should all embrace an omnichannel approach to personalized customer engagement.
We went over different engagement channels, and how a data-driven, intelligent and integrated approach can take omnichannel engagement from an aspirational idea to an executable reality.