Marketing personalization has been a fairytale myth of marketers for far too long. It sounds impossibly difficult to implement but it doesn’t have to be! Developing a framework in which to drill down your marketing personalization makes your efforts manageable by creating a step-by-step process. 


The customer experience that brands create for the market is one of the last frontiers for differentiation. And consumers want a personalized experience. To be able to personalize, brands must create a process through the 6W’s we all learned in school:

  • Who
  • What
  • Where
  • When
  • Why
  • how (go with it)


Download our guide on how to create a personalization process, as well as the benefits personalization will bring to your brand.


Deliver Meaningful Digital Customer Experiences with an Intelligent Personalization Framework

DISCOVER

Localytics analytics is easy for you to be data-driven. From predictive app analytics to attribution and CRM integrations, Localytics centralizes all of your data in one place, giving you the complete picture of who your users are, where they’re coming from, and how they are using your app.
  • Analytics
  • Predictions
  • Attribution
  • APIs

ENGAGE

Localytics’ marketing capabilities will take your app’s performance to new heights. It all starts with Audiences, the most powerful targeting engine in the industry. Once you’ve precisely targeted your users, engage them with push notifications, Places geo-push, in-app messages, inbox content, and remarketing.
  • Push messaging
  • In-app messaging
  • Place
  • Inbox

OPTIMIZE

From our exclusive True Impact™ campaign reports to our powerful A/B message testing, Localytics helps you see where your app and marketing efforts are working and where they’re falling short. Capitalize on your strengths, address your weaknesses, and get more ROI out of your app.
  • A/B Testing
  • Uninstalled tracking
  • Funnel metrics

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