On-Demand Webinar: How To Overcome The Mobile Engagement Crisis With Localytics' CMO Josh Todd.
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The harsh reality of mobile engagement in 2016? Most apps are failing to meet their users’ expectations. In fact, a staggering 50% of people find push notifications annoying. It’s clear we’re in a mobile engagement crisis, but where do we go from here?
In this on-demand webinar, Localytics CMO Josh Todd breaks down the state of mobile engagement, and what it means for marketers. You’ll learn:
- About the mobile engagement crisis including how we arrived at this point and the alarming trends it’s set into motion
- How to create powerful, targeted marketing campaigns that boost mobile engagement and retention
- The important role that user profiling and segmentation plays in the success of your mobile marketing strategy
DURATION: 60 minutes, including Q&A
HOST: Josh Todd, CMO of Localytics
As CMO, Josh oversees global marketing, branding and advertising strategy for Localytics. An accomplished data-driven marketer, he brings 18 years of strategic and tactical experience to Localytics from previous roles at Constant Contact and Staples, and is a respected thought leader in mobile marketing.
Internet connection and speakers/headphones. Viewing details will be emailed to registrants on the day of the webinar.
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